Profit Potential of Mobile Dog Washing
Can a mobile dog-washing business be profitable? Yes! Pet grooming is in high demand, especially as pet ownership rates continue to climb. The pet industry is forecast toreach $150.6 billion this year, up from $147 billion in 2023, according to the American Pet Products Association. Americans spent $12.3 billion on pet grooming and other services last year, and 58 million U.S. households own a dog.
“The data shows us that despite economic pressures, the majority of pet owners continue to spend on their pets,” said Peter Scott, APA’s CEO and president in a statement.
The success of your business will depend on your pricing strategy and the quality of your services. With a mobile dog-washing business, like Aussie Pet Mobile, you’ll pay less on overhead costs such as rent and utilities. An Aussie Pet Mobile franchise has an initial investment of $178,845-$203,170, and the average annual sales for 20 franchises with one to three vans was $285,553 in 2023.*
You can focus your financial resources on quality equipment and marketing to attract and retain customers. With the right business strategy, mobile dog grooming services have the potential to generate steady sales due to recurring revenue and customer loyalty.
How to Get Started
To launch a mobile dog-grooming business, you’ll need a clear plan. Here are the key steps on how to start a dog-washing business:
- Research and plan: Understand your local market, the competition, and potential customer base. Create a business plan outlining your services, pricing structure, marketing strategy, and financial projections.
- Legal requirements: Obtain the necessary licenses and insurance. Check local regulations regarding mobile pet businesses to ensure compliance.
- Purchase equipment: Your mobile grooming van is your business on wheels. It will need grooming equipment, a water system, climate control, and power to serve its furry customers.
Franchising a Better Opportunity
While starting from scratch is an option, joining a franchise can be advantageous, particularly if you’re a new entrepreneur. Aussie Pet Mobile is a leading mobile pet grooming franchise with a proven history of success. Here’s what separates us from the competition:
- Market penetration: Aussie Pet Mobile is the largest mobile pet grooming business in the U.S. with more than 370 vans and is ranked the No. 1 Pet Grooming Franchise on Entrepreneur’s Franchise 500. We’ve been franchising for nearly 30 years and have a solid reputation in the pet industry. Operating under a proven brand makes it easier to build a loyal customer base in your community.
- Customized grooming van: As part of your initial investment, you’ll get a self-contained mobile storefront. Our vans don’t need generators or outside water hookups. They’re custom-designed with air conditioning, heat, electricity, and water powered by lithium-ion batteries. You’ll be able to offer both dogs and cats a one-on-one, cage-free grooming experience.
- Training and support: You don’t need experience in pet grooming to be successful as an Aussie Pet Mobile owner. We provide the training, guidance, and ongoing support to achieve your business goals. We offer both virtual and in-person training, groomer hiring assistance, and host monthly webinars. Aussie Pet Mobile also provides a comprehensive marketing program to generate leads in your community.
- Scalable opportunity: We offer single and multi-territory deals to help you maximize your investment. Each protected territory features 33,000 households. Our model is designed so you can quickly grow your business and add vans to increase the number of customers you can serve.
A dog-washing business can be lucrative, especially if you choose a franchise. To learn more about how to start a mobile dog-washing business and what Aussie Pet Mobile has to offer you as a franchise owner, inquire now.
*See FDD for details.